Lollapalooza 2010 promised to be bigger and better than ever before. Expanding the footprint and extending the festival to three days, this year’s event allowed producer C3 Presents to follow through on that promise.

Classic Party Rentals Chicago was the festival’s exclusive rental company providing tenting, flooring, lighting and furniture solutions for a myriad of applications.

Classic also helped the food service providers feed over 90,000 people per day with concessions, VIP “Lolla Lounge” and corporate cabanas catered by Catering by Michael’s.